Digital Marketing is known to almost every kind of business these days. People are getting more and more curious to know about digital marketing and apply the same in their business and grow at a much faster pace. It is one of the most widely searched concepts in today’s world. You will get to know a lot more about the same in this article. There are various tools or methods to be used for Digital Marketing: • Search Engine Optimization (SEO) : One of the most common and widely used tools to market your product is Search Engine Optimization. It helps you to rank your website or webpage in top few searches on Google and other search engines so that your product can reach maximum number of people. It needs a lot of front-end and back-end working on your website to get this done. It is the most useful tool so far. This tool can really give you results in a few months. • Social Media Optimization : There are various social media platforms to advertise your product or